Helping franchisors to recruit successful franchisees

franchise recruitment platform

A scientifically-validated assessment platform, specifically created for the franchising sector.

Proudly used by leading franchise networks, including:

Developed by Greg Nathan to improve franchisee felection

The franchise relationship is a long-term legal commitment, making careful franchisee selection crucial.  
 
Yet, most franchise networks lack sound franchisee selection processes. This can contribute to later franchisee failure rates and disputation, costing a franchisor over $250,000 in legal costs, lost royalty revenues, management distraction and damage to the brand and culture.  
 
Greg Nathan, Business Psychologist and Member of the Franchising Hall of Fame, developed FranchiseLab to address this. Based on extensive research, FranchiseLab provides robust tools to reduce franchisee failure and streamline the recruitment process. 

Achieving success as a franchisor or franchisee requires an understanding of the key factors that nurture mutual success and satisfaction.

Greg Nathan / Founder, 

Franchise Research Institute

Recruiter

Everything you need to reliably recruit right-fit franchisees

From tracking leads and capturing data, to predicting performance, FranchiseLab Recruiter is a scientifically-validated and easy-to-use franchise recruitment platform with all you need to successfully recruit high quality franchisees to your network.

Collate detailed candidate background information

Intuitive mobile friendly forms to capture franchise relevant background information, business experience & financial capability. Cautionary alerts and success indicators are automatically highlighted to help you find the best candidates fast.

Benchmarked candidate profile to predict performance

Create benchmarked success profiles of your candidates. Measure 16 attributes identified through rigorous research to predict franchisee performance. Each profile is automatically benchmarked against a franchise database to give you a clear signal of strengths and development needs.

A structured interview guide

A professional interview guide with questions to ask each candidate, enabling you to objectively and consistently rate responses and make notes about supporting evidence. This ‘Final Check’ interview guide draws any relevant findings and red flags from the previous assessments, so you can take all information into consideration in making your final assessment, ensuring nothing is overlooked.

Generate online and PDF reports

Generate user-friendly reports, both online and in PDF format, ready to download and share with key decision makers.

Realtime tracking of candidate progress

Realtime activity logs and assessment tracking ensures all important actions are completed and helps your team maintain legal and administrative compliance throughout the recruitment process.

Secure document management

Collate all your documents and keep them secure in one place.

The success of your franchise network hinges on the quality of your franchisees.

FranchiseLab equips franchisor executives with powerful tools to enhance recruitment and elevate existing franchisees to peak performance, ensuring the sustained growth and success of your network.

Quality Recruitment

Positive impact of quality franchisees

Our research shows that quality franchisees…

Positive Culture

Are easier to manage, positively contribute to your organisational culture and stay with your network longer.

Customer Experience

Deliver a better customer experience, and actively build and protect your brand.

Increase Revenue

Reduce your support costs and generate higher royalty revenues.

Scientifically validated

Backed by 30 years of research

FranchiseLab assessment tools have been developed by psychologists based on research on thousands of franchisees. Each assessment has been designed based on factors proven to drive success and satisfaction. The FranchiseLab will help you make well-informed decisions and provide focused support for the future of your franchisees.

Achieve operational excellence across your franchise network.

Find out more about how FranchiseLab can help you make well-informed decisions about the future of your franchisees.